Set Up a Landing Page to Capture Email Addresses

Connecting with people is the finest technique to spread brand/company awareness. It allows you to keep your audience updated about your products and services. This process is slow but worth investing your time and effort in it. Usually, you have to capture email addresses for email marketing, sending emails for sales, discounts, or on the […]

How to Attract Association Members

In today’s competitive era, it can be quite a task to attract association members to your organization. Being a member of a specific organization was considered essential in the past. Still, with the advancement in social media platforms and digital marketing, associations have become more competitive. Losing members is inevitable, but what keeps the association […]

How to Easily Create YouTube Vertical Video Ads?

With the advancement in technology, everything is changing and evolving. People prefer using their mobile devices more often than laptops or PCs because they are easy to access and can be used anywhere. Likewise, the advertising market is also evolving to meet the customers’ needs. As a large platform, YouTube always creates new means to […]

Use Google Trends for Better SEO

A way to keep yourself aware of what’s on top in the market is to use google trends. A marketer always needs to know what’s popular to capitalize on it. Google trend is a tool that identifies popular and current trends in the search market. Google Trends are what later become an integral part of […]

How to Create an XML Sitemap and its Importance

SEO has changed digital marketing in various ways and exposed new horizons. Optimization with search engines gives you big rewards with a little effort. Building sitemaps for your website works wonders for you. It technically tells the search engine that your website has valuable content and should be found. An XML sitemap provides information on […]

Guide to Using WordPress Permalinks

Permalinks are one of the essential features of every WordPress blog, and you should set them as soon as your brand-new website goes live. How to Use Permalinks in WordPress? This task is done in two easy steps, which are shown below: 1- How to configure WordPress permalink structure 1.1. Establishing a basic permalink structure […]

How to Use Google My Business to Get More Customers?

Making an account on Google My Business is not enough. You need to follow the dos and don’ts so your business does not get harmed by ignorant and ill practices. Here are the top four mistakes business owners make that you need to avoid! Most Commonly Committed Google My Business Mistakes 1- Incorrect Business Information […]

Author Marketing – How to Build Website Traffic

Your author’s website plays a fundamental role in your career. Whether having a community of your own or being a credible name in the industry, your book and author marketing play a door to success. This write-up covers the three effective author marketing ways to attract, maintain, and build a long-lasting audience. Tips for Author […]

Small Business Website Design Tips for an Attractive Website

According to research, around 30% of small businesses do not have a website due to many reasons, such as they are not resourceful enough to have one, etc. However, a small business can only thrive and reach the peaks of success if it has a visually pleasing website. This write-up covers the top small business […]

Call to Action Factors for a Website

A call to action for a website is more than a button to make your visitors stick around. It is a complete marketing strategy in itself. Placing Read More or Click Here buttons is not what this strategy is all about. You have to categorize different CTAs and use each one as per the target […]