How to Properly Set Up Google Analytics

If you have a website, then you should be using Google Analytics to track your audience’s behavior on your site. Google Analytics is an important tool that you need in order to truly understand your customer and how they are interacting with your website. With it, you will be able to determine the return on […]

Website Launch Checklist

One of the most exciting parts of starting a business is watching your website go live on the internet. It officially means you are open for business. However, your website is often the first impression you make on a customer. Before rushing to show it off to the world, you want to make sure this […]

Properly Utilizing SEO

SEO, which stands for, “Search Engine Optimization” is the method in which individuals on the internet can gather traffic from organic search results. Many algorithms affect SEO and these algorithms are particular to the platforms that they are built into and moreover these algorithms are changing everyday. For example, Google has an algorithm update named […]

What is Google Analytics?

Google Analytics is a program that tracks and reports site traffic. It tells you where your niche is and how you can best target your preferred audience. Google Analytics can give the courses individuals take to arrive at your site, the substance they saw and the gadgets they used to arrive. In addition, with their […]