Book Marketing Resources for Indie Authors
Writing a book and editing it to perfection is excellent. However, in this internet era, readers demand digital books more. So, online marketing is essential if you want to make your book a bestseller. Traditional publishing might appeal to new writers. But self-publishing can help you reach more audiences and capture the eye of the […]
Top Strategies for Managing Website Membership Engagement
There is a lot for you and your employees to keep track of when it comes to serving your expanding list of members. You are well aware of the time and work that goes into every part of maintaining your membership, from strictly administrative tasks like processing dues to conversing with members one-on-one. Your organization’s […]
How to create an ADA-compliant PDF
Creating ADA-compliant PDFs is simply the right thing to do. Everyone deserves equal access to information, and creating accessible PDFs ensures people with disabilities can access the same content as everyone else. Additionally, ADA-compliant PDFs can prove instrumental in generating positive business results. In the United States alone, 61 million people live with disabilities. By providing […]
Top Reasons You Should Be Using SEO
SEO, What is it? Search engine optimization, also known as SEO, is a tool to boost your business’s online presence; without emptying your pocketbook. And its aim is simple: to optimize your website and increase organic traffic. In today’s internet age, it’s a vital tool to keep up with, or outperform, your competitors. Organic traffic […]
What Is Social Media Marketing And How Does It Work?
The world of social media is constantly evolving, and it can be hard to keep up with all the changes. But if you’re looking to grow your business and reach new customers, you need to know how to use social media marketing–and how it works. In this article, we’ll explain what social media marketing is […]
Digital Customer Service: Strategies and Best Practices for Success
The world of customer service has evolved significantly in recent years with the advent of digital technology. Traditional customer service channels like phone and email are being supplemented with newer digital channels like social media, chatbots, and self-service portals. This digital transformation has made it easier for businesses to interact with their customers and offer […]
Crafting Effective Business Purpose
Crafting Effective Business Purpose | A Step-by-Step Guide Potential partners and investors will assess the viability of your business before committing resources. They will seek answers to why your business exists, its direction, and its growth plan. These answers are readily available in your business plan’s purpose, mission, and vision statements. It is crucial to […]
Create an Inspiring Vision Statement
Tips to Create an Inspiring Vision Statement A vision statement outlines a company’s purpose and future aspirations, while a mission statement details the company’s current operations and objectives. Vision statements are crucial as they provide direction and focus for employees toward a shared goal. To create a compelling vision statement, infuse it with emotion, make […]
Domain Extensions
.ORG, vs .COM vs .NET | Domain Extensions A website address consists of a domain name and a domain extension. The domain name is unique, linking your online presence to your brand. The extension, or top-level domain (TLD), classifies the site by type, location, or business model and affects credibility. Common TLDs include .org, .com, […]
Grow Your Email List with Facebook
4 Professional Ways to Grow Your Email List with Facebook Do you need more email subscribers? Do you want to know how to add Facebook followers to your list? Facebook offers many methods for generating email subscriptions ranging from page features to organic posts. These methods can fuel your email marketing. This article will lead […]