Creating podcasts creates an exciting content type that has recently grown in popularity. If you are someone who wants to make a living out of it or pursue it as a hobby, you are at the right place. The podcast is for everyone; all it requires from you is your passion.
How to Create your Podcast
Here are four steps to creating your podcast.
1- Choose a Topic
The most important thing that lies in the foundation of a podcast is the topic. What will you be talking about in your podcast episodes? Ask yourself what one subject you are the most passionate about is. Know what you are an expert at. Then, try to find out if both answers go hand in hand. If your passion is not what your field is, it is better to stick to your passion. Because you can always know more about something, you are curious about.
When you know your topic, narrow it down so that it cannot be narrowed further. This is mainly for those who are just beginning at creating podcasts. For example, instead of talking about health and fitness, choose the health of teenage girls as your podcast’s subject/niche.
2- Who are Your Engaging with through Podcast
You should have a clear idea about what the person listening to your podcast is like, from their hobbies to interests, profession, age, and gender.
If your target audience is not defined yet, but you know what you want to talk about, you do not know anything yet. First, find the people who have the same passion as you, then plan to talk to them.
3- Why to Listen to Your Podcast
The podcast industry is brimming with passionate people to talk about what they are talking about. The competition is high because the standards are high. What are you bringing to the table? If there is nothing unique and special about your podcast from those already available, there is no place for your success.
When a person opens your podcast from their search results, do they feel disappointed or encouraged to keep watching? Your Unique Selling Point can measure it. It is what stands you apart from your competitors.
4- Decide on a Format and Platform
Each platform has different algorithms and preferred content types. For example, it is the best platform for long-hour podcasts if you take YouTube. In contrast, Facebook can be a place where you post the script of your podcast to attract an audience to your ultimate YouTube channel.
On Instagram, you can share short reels from your podcasts to intrigue the interest of users and attract them to your channel. Moreover, decide its format between interviews, educational, raw talks, scripted fiction, etc.
The Bottom Line!
Creating a podcast is a simple yet expensive content type. It is for those who are opinionated, who want to make a positive change in society, who want to address and talk about issues from a different perspective, and who have a passion for sharing what helpful knowledge they have. Follow the steps mentioned above, and start your podcast now. Do you also need the related services? If yes, MK Marketing Services will be beneficial.
