An Introduction to Web Feeds
An Introduction to Web Feeds As a new web user, you may have come across little orange squares or multicolored boxes with phrases such as subscribe via RSS, subscribe via Atom, subscribe via XML, subscribe to My Feed, and so on. Although these “subscribe” invitations come in various types, they all serve the same purpose: […]
A Comprehensive Guide to robots.txt
A Comprehensive Guide to robots.txt A robots.txt file is a simple yet powerful tool used to communicate with web crawlers, also known as bots or spiders, on how they should interact with your website. It is a text file that can be placed in the root directory of your website and is used to control […]
A Guide to Submitting a Guest Post for a Blog
Maximizing Your Chances of Success: A Guide to Submitting a Guest Post for a Blog One of the most effective ways to expand your brand’s reach and establish authority in your niche is guest posting. It means writing and publishing articles on other websites to reach a new audience and improve SEO ranking. You can […]
How to create an ADA-compliant PDF
Creating ADA-compliant PDFs is simply the right thing to do. Everyone deserves equal access to information, and creating accessible PDFs ensures people with disabilities can access the same content as everyone else. Additionally, ADA-compliant PDFs can prove instrumental in generating positive business results. In the United States alone, 61 million people live with disabilities. By providing […]
Top Reasons You Should Be Using SEO
SEO, What is it? Search engine optimization, also known as SEO, is a tool to boost your business’s online presence; without emptying your pocketbook. And its aim is simple: to optimize your website and increase organic traffic. In today’s internet age, it’s a vital tool to keep up with, or outperform, your competitors. Organic traffic […]
What Is Social Media Marketing And How Does It Work?
The world of social media is constantly evolving, and it can be hard to keep up with all the changes. But if you’re looking to grow your business and reach new customers, you need to know how to use social media marketing–and how it works. In this article, we’ll explain what social media marketing is […]
Digital Customer Service: Strategies and Best Practices for Success
The world of customer service has evolved significantly in recent years with the advent of digital technology. Traditional customer service channels like phone and email are being supplemented with newer digital channels like social media, chatbots, and self-service portals. This digital transformation has made it easier for businesses to interact with their customers and offer […]
Crafting Effective Business Purpose
Crafting Effective Business Purpose | A Step-by-Step Guide Potential partners and investors will assess the viability of your business before committing resources. They will seek answers to why your business exists, its direction, and its growth plan. These answers are readily available in your business plan’s purpose, mission, and vision statements. It is crucial to […]
Create an Inspiring Vision Statement
Tips to Create an Inspiring Vision Statement A vision statement outlines a company’s purpose and future aspirations, while a mission statement details the company’s current operations and objectives. Vision statements are crucial as they provide direction and focus for employees toward a shared goal. To create a compelling vision statement, infuse it with emotion, make […]
Domain Extensions
.ORG, vs .COM vs .NET | Domain Extensions A website address consists of a domain name and a domain extension. The domain name is unique, linking your online presence to your brand. The extension, or top-level domain (TLD), classifies the site by type, location, or business model and affects credibility. Common TLDs include .org, .com, […]